Wanda Snobelen
Ripley, Ontario

Wanda Snobelen

By Matt McIntosh

Wanda Snobelen has had a stake in agriculture and the beef business ever since she bought her first Charolais cow at 12 years old. Since then she has significantly expanded her beef herd, and delved further into a diverse farm life.

The third-generation to be raised on her family’s Paisley-area beef farm, Wanda took her first foray into raising beef cattle as part of a 4-H beef club project. Now she helps harvest nearly 5,000 acres of farmland — and raises 120 Charolais cattle of her own – on her husband’s family farm in Ripley. She is also the new face for March in Farm & Food Care Ontario’s 2016 Faces of Farming Calendar. Her page being sponsored by DeKalb Canada.

“We moved to Ripley in 2000. My in-laws had a business in Tiverton that I worked at for a few years, but [my husband] Sam and I have farmed full-time ever since,” says Wanda.

“When I moved, the beef cattle came with me.”

The farm where Wanda currently lives and works is actually part of a wider farm business owned by her, her husband Sam and his family. On their 5,000 acres, Sam and Wanda plant corn, soybeans, wheat, hay and barely, with a small percentage being used as pasture for Wanda’s cattle. While she primarily looks after the beef side of the business, Sam is primarily involved in crops. Of course, both Wanda and Sam help each other with their respective tasks when the need arises.

What corn the farm produces, says Sam, is sold directly as a cash crop, but the bulk of their acres are used to produce wheat and soybeans for Snobelen Farms. The seed dealership is actually another side of the Snobelen family business originally started by Sam’s father, Mike. The dealership is currently run by his brother Troy, as are several local grain elevators.

Sam and Wanda say they have no immediate plans to expand the farm right now, but instead says that he and Wanda are quite focused on “producing more in a better way” with the land they have. Following that focus, Sam explains that their farm was one of six initial Canadian farms to meet “Round Table Responsible Soy” qualifications last year.

According to its official website, Round Table Responsible Soy is a worldwide standard designed to promote “environmentally correct, socially appropriate and economically feasible soy production.”

“It’s essentially a sustainability audit for your farm that allows us to access export markets in a number of different countries,” says Sam.

“Everything from your fuel consumption and chemical storage to making sure you’re treating employees well is looked at […] it’s supposed to ensure you’re farm is working in a sustainable way and looks to see if you’ll be able to produce crops the same way 20 years from now.”

As for the animals, the male and female cattle raised by Wanda are marketed as breeding stock or herd replacements, though some bulls are also marketed to cow-calf beef farmers as well. Wanda enjoys spending as much time with her cattle as possible, but says her favorite day of the year is when the first calf is born in the winter. Considering how much of a commitment a 120 head cattle herd can be, though, it’s perhaps not surprising that Wanda’s second favorite day of the year is in the spring when the cattle can once again go out to pasture; at that point, says Wanda, she gets “a bit of a break.”

Like beef cattle, 4-H also continues to be part of Wanda’s life, at least somewhat indirectly. In an effort to help current members of the organization, she happily provides space on her farm and personal expertise in the training of their calves. Her assistance helps them prepare for show competitions, or just improve their relationship with the animals.

“We try to help them all the way along. The last few years all the kids we worked with got to show their cattle at the Royal Winter Fair,” says Wanda.

Both Wanda and Sam say the main reason behind many of their business decisions really comes down to their love of agriculture.

“It’s amazing because you get to do something different every day,” says Wanda. “I love my cows and I love my farm. I really have the best job going.”

Wanda and her dog, Dixie


Wanda, Sam & Dixie